"Whether it be The Beatles, The Beastie Boys or even The Backstreet Boys, the common thing that we all share is a passion for different types of music. idiomag provides music fans with a great means of sharing these opinions. We are delighted to be able to team up with all our great content partners to showcase the quality and diversity of music journalism that is currently appearing online." - Andrew Davies
"Advertisers are really looking for a way to tap into the Web 2.0 explosion of creativity. Our personalised approach to both advertising and content means that an advert truly reaches its desired audience. idio's digital format gives advertisers the flexibility to take advantage of a wide variety of creative digital formats, from animated graphics to interactive microsites." - Andrew Davies
"In our case, RSS = Really Sexy Syndication" - Andrew Davies
"The big challenge is that we are simultaneously trying to move the advertising industry forward, providing a new method for content distribution, and asking readers to try out a new format for consuming magazines. Lots of fun!" - Edward Barrow
