Gnarls Barkley News: No. 46: Gnarls Barkley And The Raconteurs Race Each Other To The Record Store [80 '08 (And Heartbrea

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Radiohead's "gotcha!" release of In Rainbows last year had something of a ripple effect on artists who also appeal to that band's tech-savvy, sorta-into-paying-for-music fanbase. Jack White's other band, The Raconteurs, played with the idea of bringing back the "event record" by shortening the period between announcement and release first, when they announced that their second album Consolers Of The Lonely would be available a week following its announcement. "We wanted to get this record to fans, the press, radio, etc., all at the EXACT SAME TIME so that no one has an upper hand on anyone else...